02 Jan, 2020

Project Description

In collaboration with UNDP in 2018 KPITBoard initiated a series of Advanced Digital Skills trainings for the youth of Khyber Pakhtunkhwa. Under the program a total of 1200 youth were trained in skills like cloud computing and big data analytics.  The program had concluded and a total of 500+ in phase I whereas 2500 in phase 2 students were trained. The training duration was for two months and the students were provided certificates at the end of the courses

Objectives

  1. Increase Online Visibility: Many digital jobs focus on improving a company's online presence and visibility. This can involve search engine optimization (SEO), content marketing, and social media management to ensure the company's website and content are easily discoverable by users.
  2. Drive Website Traffic: Digital marketers and SEO specialists often aim to increase website traffic by attracting more visitors through various online channels, such as search engines, social media, and email marketing.
  3. Generate Leads: In the world of digital marketing, generating leads is a common objective. This involves capturing contact information from potential customers who have shown interest in a product or service.
  4. Boost Sales and Revenue: Ultimately, many digital jobs are tied to increasing sales and revenue. This could be through e-commerce strategies, online advertising campaigns, or conversion rate optimization.
  5. Enhance User Experience: Web designers and user experience (UX) professionals work to improve the usability and satisfaction of users interacting with digital products or websites. Their objective is to create a positive and efficient user experience.

Benefits

The program was completed successfully training a total of 1,225 youth from the province. As per the employability assessment report. 49% respondents had started to generate income from the imparted skills with an average monthly income of PKR 50,000.

DISTRICTS

  • Peshawar